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How to Drastically Reduce Your Customer Acquisition Costs If you’ve been in business for a while, you’ll notice that acquiring new customers gets harder (and more expensive) every day. Because as time goes by… You have more competitors coming aboard fighting for a...read more
Are you running free previews or webinars to promote your paid workshop, coaching program, business conference, etc? What is your turnout rate for your free events right now? Around 50%? How about cranking that up to 80% – 100%? After all, your free events turnout...read more
Quick question, how do you make the brides fall in love with your shop and dresses even before they come? With literally hundreds (or even thousands, depending on your location) of vendors in the market, I can’t stress enough on the importance of differentiating...read more
If you haven’t noticed, those who do very well in real estate often have a solid personal branding strategy. Because it is important for your prospects and customers to know, like and trust you — before they invest their time and money in you. Sad to say, most real...read more